DIY Identity

How do you demonstrate you SKILLS and SRTISTY?
KNOWLEDGE and CONCEPTS?
THINKING and MAKING?

These are aspects of your continuing design practice as a student and potential professional designer. You should be able to make others aware of your skills and context or your work, how can you of this visually, what is your language? 

Consider the following when developing your identity? 

INFORM / EXPLAIN / PERSUADE / INSPIRE / ORGANISE / PROMOTE / INSTRUCT / INTERACT

There are an array of physical and visual formats that your identity can take, these may include… 

BUSINESS CARDS / STATIONARY / BLOGS / ZINES / T-SHIRTS / PUBLICATIONS 


Some questions that we thought about today was whether business cards are actually still relevant for us as graphic designers or whether people just need to have an online presents. 

Some things I need to think about is the materials that I use for my business cards, something that people find different and interesting. 

I also need to take into account the audience, who do I want to speak to and how am I going to grab their attention? 

A good way of thinking about it is thinking what would I want to receive in the future if I become a successful designer? 

Social media is now such a big platform for showing your work, I think I need to take more advantage of it and actually show more of my work.

I have realised I need to keep my Behance and my tumblr up to date and put my work on there as I complete it. 

I much prefer designing for print, so I am thinking of making a small zine or a newspaper of my work to send to studios. 

One good point that did come up in today discussions is how long are people actually going to look at you business card/ design for. The impact needs to be initially there and grab the audience straight away. 

I have decided that I need to develop my personal branding a lot more to get my name out there to studios, the ways I am going to do this are: 

- make a full working website
- finalise my logo
- think of ways my business cards could become interactive / more interesting 
- maybe make my business cards part of a collection, people wanting more of my design
- make a publication of my work to send via post to studios, something that will make them want to contact me